Search engine optimization has changed a lot since over the past decade. Even just a few years ago you could simply load keywords to the point of overflowing and fill META tags with anything even close to what you had on your page to do great on Google, Yahoo, Alta Vista; all the biggies. Not anymore. But while it’s become harder for most people, its easier than ever for people who follow these two simple steps…

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Essence energy and authenticity in business

I believe that authenticity in creating and running your business is the key to your happiness as a business owner, success and prosperity.

We all recognize authentic businesses. When we walk into such places, we get this good vibe, this warm feeling that we are in the right place, and that the people who own and run it are really in tune with who they are. There is integrity present in their business. It’s easy for us to connect with it.

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